Direct mail marketing is impactful, results-oriented, and a fantastic way to make meaningful connections with your customers. As one of the most valuable channels to date, it has a proven track record of success for businesses large and small.

Our award-winning direct mail services have been helping companies in North America succeed for over 20 years. Our end-to-end campaigns include:

Concept and strategy
Creative services and direct mail design
High-quality offset, inkjet, and digital printing
Variable Data Printing (VDP)
Direct mail automation
Sorting, folding, sealing, and envelope stuffing
Fulfillment and logistics
Canadian and US mailing specialists
Preferred pricing through Canada Post

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Why it works

Wondering if direct mail marketing is right for you? According to a study conducted by Canada Post, the advantages of direct mail are clear! The study found that:

95% of Canadians open their mail the day it arrives
68% of Canadians open their mail immediately
70% of Canadians are likely to respond to flyers
Direct mail outperforms email response rates by 30 times
Canadians consider direct mail 3 times more trustworthy than social media
Direct mail’s ROI is more than double compared to other media platforms
B2B marketers invest an average of 25% of their budgets into direct marketing, postal marketing, and print advertising

Direct mail advertising that stands out among the crowd

With 7.9 billion mail pieces sent in Canada in 2019 (talk about mass mailing!), you’ll need our help coming up with impactful direct mail campaigns that get results. Let us take care of the details for you – from targeting and optimizing your mailing list, to coming up with creative solutions, unlike anything you’ve seen before.

Work with an Official Canada Post Smartmail Marketing™ Partner!

As a multi-award-winning Canada Post Smartmail Marketing™ partner, Prime Data can help create, manage, and send your direct mail campaigns. No matter your KPIs, we will focus on getting you the best outcomes and reaching your goals. Benefit from our expertise navigating the Canadian postal system and marketplace, designing effective mail pieces, and managing the printing and the mailing process from start to finish.

Choose from a range of direct mail campaign options:

Lettermail

Personalized mail

Postal code targeting

Neighbourhood mail

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You’re in good company! – Browse relevant case studies

Wayfair Canada – Remarketing with a Twist

Sephora – Retargeting with Direct Mail Amplifies Results.

Our application’s web-to-print database marketing is depended on by the automotive industry throughout Canada. Our success rests completely on the decision to make Prime Data our printing partner …

Steve Southin

Co-Founder, BUMPER Apps Inc.

… Webcom had a project with Canada Post recently – and after speaking to Steve about alternate options on the production and mailing of Canada Post’s publication, he presented a plan that cut a $7,000 project down to a $2,500 project, and at the same time saved me 4 days of production …

Tom Higgins

Project Manager, Webcom

Prime Data has been absolutely incredible working with us as a non-profit … They created a customized automation to help save us time and ensure a quicker turn-around. They’ve have been extremely supportive and ensure that any one-off requests are always fulfilled …